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Following the post we wrote recently about Fog & Mørup’s Golden Line, the range of 24-carat gold-plated versions of F&M’s Semi, Sektor and Milieu pendant lights, we have been asked what the price of the gold-plated Semi would have been at the time of its issue.
The first reference to a gold-plated version of the Semi appears in a Fog & Mørup advertisement in March 1976, reproduced in the image below, in which prices are listed as follows:
|Semi 38cm diameter||168 Danish krone||485 krone||585 krone|
|Semi 47cm diameter||248 krone||609 krone||712 krone|
|Semi 70cm diameter||631 krone||1,144 krone||1,317 krone|
Thus we can see that the gold-plated Semis were approximately 2.1 to 3.5 times as expensive as the ordinary coloured versions, the smaller ones being relatively more costly compared with their coloured counterparts than the larger sizes.